Silmäasema company

Silmäasema Company

Silmäasema is the largest optical retail and eye healthcare chain in Finland. The chain comprises over 150 Silmäasema stores and 14 eye clinics in Finland as well as ten stores in Estonia. Silmäasema also serves its customers online.

Unique business model

Silmäasema is the only company in Finland in its line of business that provides complete vision and eye healthcare services – in the field of optical retail as well as eye clinic services through a complete service offering. Our offering includes eyeglasses, contact lenses and sunglasses, the services of opticians and ophthalmologists, the examination and treatment of eye diseases and versatile eye surgery, such as refractive surgeries and cataract surgeries. Due to our large variety of products and services, we are always able to provide our customers with the best solutions for good eyesight.

Capable personnel

The Silmäasema chain employs about 1,000 eye healthcare experts who provide optical products and services, ophthalmologist’s services, eye surgery services and eye laboratory services to private customers, companies and the public sector. The Silmäasema chain conducts about 210,000 eye examinations, 190,000 ophthalmologist’s appointments and more than 15,000 cataract and refractive surgeries annually.

Growth of net sales

In 2017, the net sales of Silmäasema Group were EUR 118.3 million, with 16.8 per cent growth from 2016. In 2017, the company’s adjusted EBITDA ¹ was EUR 11.8 million and the adjusted EBITDA margin was 9.9 per cent of net sales.

Strong market position

Silmäasema is Finland’s largest private eye healthcare service provider and second largest optical retail chain. According to the view of Silmäasema’s management, Silmäasema holds a more than 50 per cent market share of privately financed eye surgeries (refractive and cataract surgeries)

 

¹Adjusted EBITDA is EBITDA adjusted for material items outside the ordinary course of business.