CEO and management team

CEO and management team


Silmäasema’s Board of Directors nominates the CEO and decides on the terms of the CEO’s service. The terms of the CEO’s service relationship have been defined in the written CEO’s contract.

The CEO is responsible for managing the Silmäasema’s day-to-day operations and the Group’s business in accordance with the authorizations and guidelines issued by the Board of Directors.

It is the CEO's duty to ensure that the Group's accounting procedures comply with legislation and that financial management is conducted in a reliable manner. The management team supports the CEO in the management of the company. The CEO is also the Chair of the management team.

Management team

The Group’s management team assists the CEO in the Group’s operative business activity management. The management team prepares and the development of the Group's strategic planning and leads and monitors its application. The composition and size of the management team are determined according to existing needs, and the management team is altered and complemented to fulfill the needs. Key matters concerning strategy application are discussed and, where applicable, decided on in the management team. The management team steers and monitors the activity and operational decision-making of the management system as well as results monitoring.

Each of the management group members is responsible for the group's day-to-day management with respect to his/her field of responsibility.

The management team shall, among other things, attend to the following:

  • the Group's strategy and its implementation;
  • budgets, business plans in effect, forecasts and business plans
  • Remuneration
  • Approval of investments within a framework authorized by the Board of Directors
  • Performance monitoring and corrective actions
  • Judicial and other significant claims

The management team convenes regularly at the invitation of the CEO. Free-form minutes of the meetings are kept.

The Management team conducts an annual evaluation of its operations and working methods.


CEO and Management Team 


Finnish citizen

Duties in Silmäasema Group
CEO since 2019
In the Executive Board since 2019 
With the Company since 2019

Primary work experience:
Vice President, Enterprise Business Finland, Telia Company 2016–2019
Chief Marketing Officer, TeliaSonera Finland Oyj, 2013–2016
Vice President, Consumer Business, TeliaSonera Finland Oyj, 2013–2016
Vice President, Consumer Broadband and TV, TeliaSonera Finland Oyj, 2008–2013
Various executive and managerial positions, TeliaSonera Finland Oyj, 2004–2007

Logistics Manager, Outokumpu Oyj, 1997–2000

ANU KANKKUNEN (born 1969)

Master of Economic Sciences 
Finnish citizen

Duties in Silmäasema Group

CFO since 2016
In the Executive Board since 2016
With the Company since 2016

Primary work experience:
CFO, Digita Group 2012–2016
CFO, Toyota Tsusho Nordic Oy 2009–2012
CFO, Digi TV Plus Oy 20082009
CFO, Oy DELL Ab, Finland and Nordic Countries 20052008
Several managerial positions, Radiolinja Oy / Elisa Corporation 19932005


MSc (Agriculture and Forestry)
Finnish citizen

Duties in Silmäasema Group
HR DIRECTOR since 2018
Interim BUSINESS DIRECTOR since 22 December 2018

Primary work experience:
Senior Vice President, HR, Valio Oy, 2016–2018 
Vice President, HR, K-Market Oy, 2016
Vice President, HR, Suomen Lähikauppa Oy, 2013–2016
HR Manager, SOK Corporation, 2005–2013
Director, Prisma Tikkurila, HOK Elanto, 2003–2004 
Several managerial positions, HOK Elanto 1999–2003

SARI NORDBLAD (born 1968)

Master of Economic Sciences
Finnish citizen

Duties in Silmäasema Group
FORTHCOMING GROUP CFO (will start by the end of May 2019)
With the Company since 2019

Primary work experience:
Group CFO, Prevent 360 Security Services Ltd 2017–2019 
Finance Director, Sanoma Media Finland 2016–2017
Group CFO, VAASAN Group Oy 20122015
Group CFO, Huurre Group Oy 20072012
Financial Director, Fujitsu Siemens Computers Oy 2005–2007